Exclusive 2 day Educational Seminar hosted by Tony Genticlore and Luke Worthington
Date | July 30th – 31st 2022
Location | BLK BOX Headquarters, Belfast, NI
Time | 9am-5pm
Despite what the bulk of fitness business “gurus” will tell you…
…success in this industry is not a numbers game.
Success is not derived from wooing potential clients in with suspect and predictable marketing tactics only to then follow suit with watered down training programs that provide little individualization, much less results.
Moreover, success does not manifest itself overnight in this industry. Those who do well and end up building a rewarding and sustainable career are those who understand it takes time. Time training a variety of people in real life and by getting really good at being a competent coach.
Not coincidentally, this isn’t as appealing as “make this Instagram Reel, get some likes, free leggings (and a sponsorship!),” but it’s the stone cold truth.
The Strategic Strength Workshop is designed by two coaches with 40+ years combined experience – who have worked with everyone from Olympic champions and Hollywood A Listers, through to general population and complex rehab cases.
In this two-day, NSCA accredited, theory and practical course Luke and Tony will break down upper and lower extremity assessment, discuss and demonstrate how to scale common strength training exercises to better meet the needs and abilities of your athletes and clients.
Demonstrate and workshop how to evaluate, address and write programs for common musculoskeletal dysfunctions/injuries, as well as delve into some of the softer skills required to make you a better coach; particularly how to find each client’s TRAINABLE MENU (what (s)he can do rather than what they can’t).
The itinerary for the weekend is:
Day 1
- Coaching competencies
- Theory and rational of assessments
- Assessing and addressing common shoulder dysfunction
- How to help clients train around pain
Day 2
- Breathing mechanics and why it matters for just about everything
- Assessing and addressing common hip dysfunction
- Breaking down the bench press
- Breaking down the deadlift & squat
- Introduction to neuromechanical references